The exam question will relate to one or more of these prompts…
  • What are ‘We Media’?
  • Where / how has ‘We Media’ emerged?
  • In what way are the contemporary media more democratic than before?
  • In what ways are the contemporary media less democratic than before?
You might explore combinations of any two media in relation to the above prompts. Starting from Gillmoor’s definition, all media that are ‘homegrown’, local, organic and potentially counter-cultural can be studied for this topic, as long as two media (eg web-logging and digital film uploading and sharing) are studied.
You need to learn the following in relation to at least two areas of the media:
  • The we media theory and associated claims that the media is becoming more democratic.
  • Examples of where you think we media is developing and examples of where you think it is not.
  • Debates around the impact on our culture and daily lives of we media, in terms of power, access, truth and freedom.